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Insights for improving profitability through video-based business intelligence.

Understanding Genre Demographics of Moviegoers

Posted by Jeremy Lee on Mar 30, 2015 7:00:00 AM

Optimize Theatre Profits by Learning Which Demographics Enjoy Different Movie Genres

As a cinema owner you already know this business can be a tough one. With the increase in streaming services and rental kiosks like Redbox, it can be difficult to get patrons into the box office. Knowing which demographics enjoy specific genres can allow you to optimize operations, helping you to determine when to schedule showtimes, what discounts to offer, and more.

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Topics: Cinema

Sales Performance: Overcoming the Biggest Hurdle to Profitability

Posted by Lauren Christin on Mar 27, 2015 7:00:00 AM

You’ve done everything right. Your marketing is effective. Customers are in your store. Your product is popular and attractively priced. But sales are off, stores are under-performing and profits are down. So, what’s wrong?

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Topics: Restaurants

Understanding Upselling and Wireless Retail

Posted by Chris Hogan on Mar 26, 2015 7:00:00 AM

Understanding Upselling and Wireless Retail

Along with being able to “read” a customer, understanding which supplementary items are frequently purchased with feature products such as smart phones and tablets is key to upselling. This is one retail area where having the comprehensive ability to capture and analyze the customer experience is crucial to success. According to Digital Journal, the mobile accessories market is expected to outpace the growth of the global smartphone market, with a double digit growth rate during the coming six years.

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Topics: Wireless Retail

Using Video Analytics to Boost Performance in Convenience Stores

Posted by Chris Hogan on Mar 24, 2015 7:00:00 AM

How goods are arranged in relation to one another is considered to be a science in many circles. Designing the layout of a convenience store is particularly tricky. But by integrating a video driven monitoring system and applying video analytics to that data, you can produce a layout that not only improves security and loss prevention but also drives sales and upselling opportunity while adding to the ambiance and practicality of your store’s location. In fact, video analytics can help your store in many aspects, including sales and marketing operations and the customer experience. Here are some ideas for using video analytics to optimize your store’s operations.

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Topics: Convenience Store

Hand Me that Wrench: Top 5 Tools for Loss Prevention Managers

Posted by Andre Bachelet on Mar 20, 2015 7:00:00 AM

There’s an old saying, “A workman is only as good as his tools.” In today’s increasingly challenging retail environment—one in which 4 out of 5 employees steal from their employers—loss prevention managers without a deep toolbox will find themselves woefully behind the curve. At Envysion, our offerings include the five most important tools every LP manager needs to ensure that profit trumps theft and fraud.

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Topics: Loss Prevention, Retail

Maintaining and Keeping your Security System Up to Date

Posted by Chris Hogan on Mar 19, 2015 7:00:00 AM

Security System Maintenance

You don't want to come in to work and find that your surveillance systems have gone down. Here are some basic maintenance tips to make sure everything runs smoothly 24/7.

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Topics: Choosing a Video Security System, Convenience Store

Setting Up Your Surveillance System for YG

Posted by Chris Hogan on Mar 18, 2015 7:00:00 AM

Getting a surveillance system installed to protect your convenience store or stores is a wise and indispensable investment, but it's not useful unless cameras are installed in spots where you can get real actionable data. With more than 150,000 convenience stores in the U.S., according to the National Association of Convenience Stores, they continue to make a very attractive target for all manner of convenience store crime.

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Topics: Convenience Store

Communicating Your Corporate Branding in Everyday Operations

Posted by Taylor Grassby on Mar 16, 2015 12:14:00 PM

Transfer Your Brand’s Message to Employees on an Operational Level

Consistent branding is vital to an organization’s long term success. Businesses often present their brand via their advertising and marketing campaigns, their online presence, through their storefront’s design, and more. But, you can do all of these things, and none of it will matter if your brand’s vision doesn’t trickle down to your staff and how they interact with customers on a daily basis.

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Topics: Managed Video as a Service

Using Video Surveillance to Catch the Good, Not Just the Bad

Posted by Taylor Grassby on Mar 13, 2015 7:00:00 AM

Use Video Data as a Positive Reinforcement Tool for Employees

To finish this series on video intelligence, video surveillance is most commonly seen as a tool for identifying negatives, like shoplifting and employee theft, but it can also be an excellent way to show staff that you understand the things they’re excelling at.

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Topics: Loss Prevention, Restaurants, Retail, Wireless Retail, Envysion

Three Ways Video-Driven Analytics Can Help Your Business Tomorrow

Posted by Taylor Grassby on Mar 11, 2015 8:22:00 PM

Many think of video as just a surveillance tool, but it can be much more than just another way to keep an eye on the store. Multi-billion dollar companies like Target are using video and mobile technologies to make data-driven decisions that drive profit, boost upselling, and give these companies a much clearer picture about how to optimize their business model for the greatest sales advantage.

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Topics: Managed Video as a Service

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Welcome to the Envysion blog

Your resource for ideas on using video + critical business data for insights that help you make fast, more informed decisions and improve loss prevention, operations, marketing effectiveness, and other processes across your entire company – ultimately helping you take profitability to new heights.

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